Tag: editor

What Is a Blurb?

You’ve probably heard of a blurb, but I’d bet my wobbling TBR pile you’ve read one–every time you pick up a book in a bookstore or click on the link on Amazon to learn more. But writing one for your own work isn’t easy.

Also called a BCC or back cover copy, it’s like a dating profile. What can you tell the reader that will make him/her purchase this book? The tagline on the front of the eye-catching cover compelled them to pick the book up or click on the link. You hooked them. Great! Now you have to make the reader buy it, and an engaging blurb will seal the deal.

Not sure how to start? Check Amazon for some ideas. Every book there has a blurb, but I would check the bestsellers in your genre. You’ll see how the big dogs do it. Once you’ve got a few ideas from checking Amazon, try writing a summary. Remember the synopsis you worked on? Use that to make sure you include the high points of your story. Unlike the synopsis, use more interesting language, exciting action verbs and hyperbole. List and name the main characters, what they want, and the obstacle in their way. Use short sentences with words that create a certain feeling and will draw in the Ideal Reader of your genre– for example the sinister monk, a mysterious secret, or the adorkable boy next door. Oh, and DON’T tell the reader how it ends. Include the stakes. Will they find their way out of the labyrinthine rain forest? Will they be eaten by starved zombies? Will they kill the evil mastermind? What do they have to lose if they don’t?

You’ll probably have a pretty clunky piece of writing, so hone it down. Play with the wording, making sure it’s written in your voice. And definitely do it more than a few times. But trust me, after writing several versions of the same blurb, it all begins to blur. That’s when you call in your writing friends to get new eyes on it. One of my writing buddies is the Queen of Blurbs—it’s like her superpower.

While some contests call for a blurb under 200 words, ideally it should be 100-150 words. Amazon doesn’t give you a lot of room and you’ll want it to be nicely spaced on the back cover. It can be tricky, but don’t give up on this crucial item. With some work, your blurb will sparkle and shine!

Taglines vs. Loglines

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Are you planning for a writers’ conference this summer? Or perhaps you’re planning to start querying? (Good for you!!) Either way, words like tagline or synopsis or blurb can strike fear in your heart. For the next several weeks, my blog posts will help you identify what agents and publishers want. I’ll cover some of the major items in an author’s arsenal: synopsis, blurb, one sheet, and this week’s focus, Taglines and Loglines.

 

Tagline. Logline. They sound similar, but they’re not. What are the differences?

While not every book has a tagline, a proposal may require one. (Each publisher’s requirements may be a little different.) It can also be called a sales handle. A tagline’s main purpose is to hook the reader. It should be catchy, intriguing, and give a hint of what the book is about. One-liners work best and generally no longer than ten words. Some examples: “Remember it’s only a game.” (Caraval), “Let them fear her.” (Wicked Saints), “Let the magic begin.” (Harry Potter and the Sorcerer’s Stone) One of the best examples I ever read was for Percy Jackson and the Lightning Thief. “Half boy. Half god. All hero.”

A logline is different. It’s one sentence (and one sentence only) about 35-45 words that shares what your story is about in an entertaining manner. You’ll need this when you sit down at a table to have lunch, and the acquisitions editor across from you says, “So what’s your story about?” This really happened to me. Since I was a total noob at the time, I stumbled over my words. She was interested anyway and invited me to pitch to her later. Hopefully, your logline will be better than mine and the other person will beg for more.

If this sounds like an elevator pitch, it’s not — it’s shorter. Some guidelines also call this a promo sentence. (Don’t you just love how there are several different labels for the same thing?) Anyway, the logline should establish setting, protagonist, problem, an antagonist, conflict/action, and goal.

Sounds difficult, right? But you can do this! Remember–practice makes perfect. Pick a few of your favorite television shows and work up a logline for them. (Bonus hint: Don’t use a rhetorical question in your logline—it has to be a sentence.) If you’d like more information on how to craft this magical unicorn, check out the article at https://blog.celtx.com/learning-series-lesson-1-creating-a-logline/. It goes a little deeper on how to begin setting one up.

One final note: while taglines display your knowledge of how to sell your book, an agent will probably never ask for one in a pitch. She or he will ask for your logline (“What’s your book about?”), so if you only have time to work on one of these things, make it your logline.

 

What I Learned While Writing Spark (and Spark teaser!)

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When I began writing in 1995, I wrote Christian romance. While writing that first novel, I like to say I made all my mistakes. (Because I made so many, that story will never see the light of day). In each subsequent novel, I continued to learn new things and (hopefully) my writing improved. Spark was no different.

  • If you’re writing a series, seed your stories.

Spark is the first book of The Firebrand Chronicles. It’s about a female teen, Brenna, and the events that occur as she becomes an adult. Because it’s chronological and about one major character, I had to spend a lot of time outlining and thinking about where I wanted the other stories to go. And I had to make sure certain things happened in each book so that the next book would work. My editor was very, very kind. We were deep into edits when I sent her a desperate, yet apologetic email. “We have to change the name of this item. What I have won’t work.” She agreed and changed it. I’m thankful for her flexibility because the sequels would be a lot harder to write without the change. So even though I’m a pantser at heart, outlining the following books ahead of time was necessary.

  • Trademarks matter.

While I was writing, I threw in references to Pop-Tarts and Volkswagen vans. After all, they’re familiar items unless you’ve been living under a rock. But they’re trademarked, which means you need to be careful. After consulting with the Kellogg’s people, they nixed my Pop-Tart references (I still don’t think I’ve forgiven them). And the Volkswagen van reference was scrubbed and changed to “SUV.” We were thrilled when the C.S. Lewis Foundation okayed Lewis’s quote I used at the beginning of the story. I always knew he was a classy guy.

  • There’s no such thing as too much revision.

I haven’t counted how many total revisions Spark went through. But even now, after it’s done and printed, I still see things I’d change. (Part of that is my attractive, neurotic side.) Aside from the revisions I made before it I typed “THE END”, I revised it at least two times before giving it to my family, then again before giving it to my critique group, then revised it three more times before submitting it to a contest, then revised it again before submitting it to an agent. My agent showed me how he wanted it revised (which I did—twice), then my publisher showed me the revisions she wanted (and there were three rounds of those edits). So in all, I revised Spark at least ten times. Although I’m happy with it, it’s no surprise I’m ready to move on.

I’ve begun writing Book Two of The Firebrand Chronicles, titled Flare, and it picks up about eight months after Spark ends. I’m enjoying the process of creating and herding these characters in the direction they need to go. Please pick up a copy of Spark, then leave an honest review on Amazon, Goodreads or Barnes and Noble, telling everyone what you think.

Because the last thing I’ve learned? Authors (this one included) loves reviews!

And as promised here’s a teaser for Spark!

 

Isn’t it amazing? Thanks for watching!

 

5 Things You Must Do After Typing “The End”

 

You’ve finished the book. Day after day, month after month, (perhaps even year after year), you’ve slogged away at this manuscript. You’ve poured your heart and soul onto the pages. And now it’s finished right? Well, kinda. Here are five things you must do after typing “The End.”

 

  • Celebrate. Really. Did you know 97% of writers never finish their book? So you’re part of the 3% that completed yours. Congratulations! Go do whatever you do to celebrate: go out to dinner, go dancing, eat some prime chocolate, have a glass of wine, take a nap, whatever. But do celebrate because this is no small accomplishment.

 

  • Avoid the manuscript like the plague. Don’t look at it for a month. Six weeks would be better. Go on vacation. Take up a new hobby or revisit an old one. Let your brain have a break from it for awhile. Then come back to it with fresh eyes.

 

  • Revise. And revise. And revise. Oh, and revise some more. In regards to revision, more is better. One go-through isn’t enough to make the manuscript submission-ready (unless your John Grisham or James Patterson–and I’d bet they revise, too). You’ll need to go through it several times, removing unnecessary  words, strengthening sentences, plugging plot holes, adding description, and whatever else your manuscript needs.

 

  • Get feedback (but not from your parents, siblings, or other family relatives. Do not expect honest feedback from anybody who really loves you.) Maybe a stranger in Walmart would be a good choice. Just kidding–sort of. When you want to hear nice things, give it to a family member. If you want the honest truth, give it to someone who’s not related and doesn’t care about damaging your fragile ego. You might not agree with all of their comments, and that’s okay. It is, after all, your story. But the feedback’s another point of view, and you can make the choice to change the story or not. An important side note: if several beta readers (also known as unprofessional readers) say the same thing, take a good, hard look at the story. They see something you don’t.

 

  • Hire an editor. This is absolutely necessary if you’re going to self-publish. If not, it’d still be a beneficial move. It could be the difference between agent or no-agent. Or contract and no contract.  Listen to their ideas. (These professionals are amazing. In my current novel, my editor suggested action beats to flesh out a scene, flagged misplaced modifiers, and highlighted the actions that didn’t make sense. Spark is better for it–thanks, Michele!) There are a few manuscripts moldering in my filing cabinet. If I ever dust them off someday, they’ll desperately need an editor. Even though I love these cool stories, they need to be overhauled by a professional.

So, even if you’ve typed “The End,” it’s really not. But you’re in the home stretch, so don’t give up. Take some time to do the above five steps. And afterwards? Publish it independently. Send it to an agent. Or submit it to a publishing house. Because the world needs to read the story only you can tell.